How Nakita Built A Cleaning Business in 2026

Vic: Okay, we are live. I am so excited for this one. We have the lovely Nakita from Maid in Tysons, and I'm Victoria, Cleaning Company Blueprint. We're going to be here for a good solid hour, I would say. Nakita has a really amazing story to share with us, in terms of where she was just a year ago to where she is now. So, Nakita, can you tell us, first off, how did all this come to be? From the beginning?

Nakita: Sure. Okay. Well, in 2020 Rohan reached out to me on Facebook. He's a friend of mine. He used to live here in the DMV and he worked for Fannie Mae or something like that. And he started this class. He's like, "Hey, do you want to learn how I built an $11 million cleaning company?" So of course I'm like, sure.

He's like, you just have to show up every day for 27 days. It was called Launch 27. And that's it. He's like, it's totally free. We were like the pilot. So I joined. My launch date was March 13th, 2020.

Vic: Right. And anybody watching this will know what that means. March 2020. Worst possible time to start a cleaning company.

Nakita: Worst possible time. The whole world shut down. We were sent home from work, but for the next three months what I did was I went back over the recordings. And I officially launched in like June-ish, end of June, and had my first customer. And now, almost six years later, I'm still here.

Vic: And in the meantime you were running your cleaning company, but you still had a job?

Nakita: Yes, I did. At that time I'd been with the government for about 20 years. 18 at that time. 24 now. And working in the intelligence space, I was not able to take my phone into work with me. I had no access to the internet. And so my business kind of ran independent of myself.

At the time I had an assistant. But in 2020, although you said it was a bad time to start a cleaning business, it was not, because I got a lot of COVID cleans, you know, that heavy disinfecting, full hazmat suit, all the PPE, all of that. So I actually did pretty well and I was doing well on Google. I was doing the Google ads, and that was proving to be very profitable for a very low investment of like three, four hundred dollars a month.

Vic: And so you're working this super secure job. You can't bring your phone in to work, you literally cannot check your text messages. But you know this person that's already done one for $11 million. He's given you the roadmap. You followed the roadmap, but you were already making enough money from that day job, right? So this was going to free your time and your life, but you didn't have to go all in yet.

Nakita: Correct. And I didn't. Here we are six years later. I actually had a $10,000 month in 2020. And I didn't go all in. So when the market shifted, I'm a set it and forget it type of person, not really running my business. I went through three assistants.

Vic: So glad everyone is going to learn a lot of what not to do on this. That's why I asked you, if anything, don't do these things.

Nakita: I really didn't have a choice.

Vic: You didn't have a choice. There are so many people building these cleaning companies with day jobs. And this is part of the reason I wanted to bring you in specifically, because we have people that are teachers. And when you're a teacher, and I'm a former teacher myself, there's recess and I can go and check my phone, and if there's an urgent message I can reply to it.

My principal's not going to bust me for replying to a text on my phone at recess. But for someone like you working in the intelligence space, we love to call you a spy, even though I know that wasn't your job. She's not a spy, people. You can't bring your phone into that space, so you're working there nine to five.

Even on your lunch break, right?

Nakita: Well, I could go to my car, and that's what I was doing. I was going to the car, checking in with the assistant. But things slowed down naturally, because as soon as you hire a virtual assistant, you think, oh, they're only going to be six bucks an hour, they're in the Philippines or wherever, how could I not do this? I can still have my job.

And it either flatlines or it falls. Both, flatlining then falling, which is what happened with us. And you can carry on that way. There's nothing wrong with that if you still have your job.

Vic: Correct.

Nakita: So fast forward to 2024, I found your community. I don't know if you remember when I reached out to you and I joined Convertlabs, and it was a while before I could actually get into the community. So I didn't even get in right away. It was maybe January of last year when I finally found everyone and I'm like, oh wow, there's other people doing this, and they're just as clueless as me. So I'm not alone.

Vic: I'm going to put the banner up for that. That's hilarious.

Nakita: As an entrepreneur, it's very lonely. So knowing that you have other people going through the same thing as you, it's so reassuring. Because what I did in those dark years, I'll call it the dark ages, those dark years when it was by myself, was I was trying to reinvent it. I was doing different things to try to be savvy within that 2020 to 2024.

Until I found you guys. Then I go in and I see all the same questions, all the same mistakes. Like, what do you do with this? And I tapped into you. And then, fast forward to why we're here, I was laid off. It's going on nine months.

Vic: And I remember when that happened, because you reached out to do a discovery call, which is part of what we have on the channel. You have the opportunity to book a call with one of us, and you kind of have to dig a little bit to find that. It's just cleaningcompanyblueprint.com. We don't blast that out everywhere, because my schedule will be full of calls.

But you were smart and you found it. And I remember sitting down with you and you telling me your job situation and going, "Vic, I've got to go all in." You went from having this steady, reliable paycheck to not. And your situation's not that different from Jen and I, my sister and I. We started our company in 2020.

Same thing Rohan taught us. At that time it was only 21 days instead of 27. The exact same thing, all on Zoom, from the goodness of his heart. And we listened and we did the work, and now we have this cleaning company. Then he approached us and asked us to share it forward, which is what this channel's about.

But we didn't have any income coming in. There are very few people that are like us in this space, because usually people start this with a full-time job. They do it as a side hustle until they make enough money to replace their full-time job. That's usually around $50K a month. But in your case, and in our case, we needed money fast.

Whether you had savings or not doesn't really matter, you still need money coming in. So when you came to me for a discovery call, do you remember what I told you?

Nakita: Get rid of your VA.

Vic: I was like, I'm sorry, VA, you have to go.

Nakita: And then, well, that was before I lost my job. That was prior. So it was perfect actually, because I started to work in my business already. So when I lost the job, I was already like, okay. I had already been coached by you. I'd been in the group for a while. I noticed where I needed to fill holes, systems that were broken, things like that.

The basics. So when you asked me to do this call, I want to say that I contribute my success to going back to the basics.

Vic: That's usually what it is. We've made things too complicated for ourselves and for our clients and for our cleaners. And we just have to go back to the basics of, it is just a cleaning company. It's very simple.

Nakita: It's so stupidly simple. I made it so complicated. I built this $2,000 website right before I met you. So when you told me to get rid of my assistant, that was about five months before I got laid off. It was more than enough time for me to get into my business, and I knew my business back and forth.

I don't want to say it was a perfect storm, but I guess. And then in July I went all in. I think the accountability call started in October.

Vic: That's a 12 week accountability call that you can join if you're part of the community. It is paid, but you have to attend every week. And when we say accountability, we mean it. And you showed up every single time. Even at your client's home, we'll talk about that.

Nakita: Yeah, I did. In July, when I reached out again to you, and then from then to October, I was at five grand a month. November was my first $10,000 month in what, five years. And then December was $11K a month. And that is slow season supposedly.

Vic: And that was just as a result of being every week, taking an accountability call with a group of people. So it's not huge, but just having that small group on Zoom and knowing that every single problem that everybody has, we all have them. It's already been had. It will be had again. There will be a problem client, there will be a problem cleaner, or there will be life that happens. And it's not a big deal. What are you at now?

Nakita: So now it's February 11th. For this month it's a little slow. 8,900.

Vic: That's not bad. I mean, it's only the 11th. So you'll crack $10K by the end of the month for sure.

Nakita: That's with my projected recurring already. So hopefully I get some new clients. I did get two next week. Two move outs.

Vic: We know recurring is the name of the game, but when you're in the building stages, take what you can get. And also just know, when we talk about slow season and high season, typically for us it's December, Christmas, everybody's like a mad rush to get ready for Christmas, but then they take like two weeks off and that kills your cleaning business, because all your regulars are moving things around. So even though it feels busy, it's just busy from moving things around. And then January can be the same-ish.

February it dips, and it's very logical. Everybody's got their credit card bills from Christmas, so everybody thinks I can save a little bit of money in February. But then March comes and April, and they're like, I don't want to be spending my time cleaning, I want to outsource this. So that's why it's predictable.

By spring they're done their diets from January, they're done their financial stuff from January. All those commitments they made, they're like, nah, this isn't as important anymore. And then all of a sudden everybody wants to outsource the cleaning, especially for summer. So summer is peak time. It's also renovation time, so you get more post constructions.

It's moving time, you get more move ins and move outs. And then you get families who have kids at home from school and they don't want to be cleaning, which is totally fair. It's a mess. And that's when your cleaners want to go on holiday in the summer. So these are the predictable parts of the business that when you're new, you just want every month to be busy.

It might feel busy, but it's not actually busy in terms of revenue, until you really get going and you've cracked your systems. But you were well on track to that.

Nakita: I'm excited for April. I'm getting ready. I'm hiring. I'm gearing up for it.

Vic: It's so good. You're so ready for it. So I want to talk about your target demographic, because that's another thing that I really like about working with you, that you have a very specific niche that is quite unique. Can you tell us a little bit more? I know you maybe fumbled into it.

Nakita: Yeah, I kind of threw the spaghetti on the wall. I did not go after these people, they just found me. And I think that's what's great about Convertlabs. The websites are so nice that you will attract clients who know that you are above average. The premium pricing that I charge and the location that I'm in, I'm in Northern Virginia, which is a suburb of Washington DC.

I'm northwest, outside of Georgetown. So some of the more prominent areas where the tech corridor is. There's a lot of government, a lot of things happening in the tech world right here. So there's a lot of money. The houses are a million plus. There are many mansions, McMansions, and then really big mansions, but there's also the high rises.

And so my goal was, and I did this this summer, I had done my second or third, oh, look at my website.

Vic: There's your website, just wanted to show it, because you were talking about how it looks so much better. And it does. It looks better than a traditional cleaning company website. And if you click on it, it actually works. I do comparative marketing analysis all the time, and all of the other websites that I'll go to for my competitors, they're not as nice. So you are able to charge a premium.

Nakita: I am able to charge a premium.

Vic: And she's got all of her prices transparent, which for anyone who's watching this is pretty basic. We agree this is how everything should be in the cleaning industry, but it's not how it actually is. So what would be the search term, just for demonstration purposes, that I would use to find a competitor of yours?

Nakita: Cleaning company Tysons, or cleaning company Northern Virginia.

Vic: I'll do Northern Virginia just for fun. So we could go to The Maids, which obviously looks like a big company. They've been around for 10 years. Do you know already if they have online booking, Nakita?

Nakita: I don't remember.

Vic: Okay, let's do it. I kind of feel bad. So there we go. It's so classic. They've got "get started with a free quote." Like, no honey, I don't want a quote, I want to book and check out. And that also means they have to come to your home to give you the quote, and then they schedule another time to actually come and clean.

Nakita: Exactly.

Vic: And this is another one where they're getting me to click way too many times before I can actually just get my quote. I can give them all this information, but they're not giving me, the customer, anything. Still don't get the price. And that's the second one. And let's, just for fun, look at the third one.

This is weird. Next Day Cleaning Service. Okay, first off, anybody watching this, Nakita, why am I shaking my head? Because we don't want next day. I want people to plan ahead. There are no cleaning emergencies. And look, "403 Forbidden." These poor people. You said when you click it, it doesn't work.

Nakita: That's what I get a lot of times.

Vic: Okay, so it just said 403, now it's working. And so they're all about price, all about next day. So these guys are targeting kind of your worst demographic, which are the people that are really disorganized. And I'm trying to scroll down and it's not letting me, we're stuck. So next day, if you're watching this, you have to fix this.

So that's what we're talking about. When we go to Nakita's website, it's absolutely beautiful and it works. And we can book. That's all we want. We're not asking for a lot. Instant pricing, instant booking, you get your schedule. Just like if you order something on Amazon, I tell people we're like the DoorDash of cleaning.

It's not right away, but it's when you schedule it. You get exactly what you pay for. You know the price, you know when we're coming, and it's easy, and it's perfect for busy professionals.

Nakita: So back to your question. Yes, I think I reach those people, the clients that I have, because they're busy. They don't talk about price. They were able to go in, book a cleaning, easy. I had a realtor last week say the same thing when I talked to him to confirm. It was right the next day, we had the availability.

So I called him up and I'm asking him, how did you hear about me? And he discloses that he's a realtor, he's going to have more. And he added that your website was very easy to use. So I think it's just, give people a clear, easy way to book a cleaning. And they won't fight with you.

The price shoppers are going to go ahead and do that, and that's fine, but they don't even call, because my price is right there.

Vic: So you're saving yourself that wasted energy and effort, and also the emotional energy of having to convince someone that it's worth it to pay your cleaners what they should be paid. And so a lot of the clients that you're working with tend to live in kind of high end condos in your area. So I'm going to assume they have good jobs. But they're not necessarily families. Is that a good assumption?

Nakita: Yes and no. So I have a lot of bachelors, and some of them, my celebrity clientele. I had two commander clients this year. They were in high rises, and like I said, I was targeting those. I actually did these meet and greets, and one of them recognized me from that and called. Another, his wife just called me from Google. One has a family, one doesn't.

Vic: But they're in the NFL. When you say commanders, we're talking NFL.

Nakita: Oh, yeah. Yes. I'm sorry, I forgot you're in Canada. They play for the Washington Commanders, which is our local team.

Vic: Amazing. It's amazing to me, there are so many members of our community that have had NFL clients. And it's always funny, because it's like, okay, give me the gossip. But we're all very professional, we don't give the gossip. We'll talk about prices or service, like how often. In your case you ended up doing one where you kind of went above and beyond for this family.

Nakita: Well, they needed more of a concierge style. So they wanted laundry done. They didn't want the laundry removed from the apartment. Sometimes clients at that price point have very expensive clothing that they don't want in your run of the mill laundromat to get ruined. So we did it. And he was weekly. Both of them were weekly.

Because they don't want to deal with cleaning. That's something they can easily outsource. They can afford it. You're solving their problems. Boom, done. And then you get the upsell of, do you need me to decorate your place for Christmas?

Vic: Oh, yes. That was the one I think about.

Nakita: So that came about. That's the most interesting assignment I think anybody's ever done this year. But I'm the perfect person for that. I love decorating. So what happened was we were going into Halloween and he said, "Hey, kids are coming in tonight." He asked, can you pick up some candy? And so, me being extra, I picked up so much freaking candy.

I'm like, they can go trick or treating right here on your island in your kitchen. And I made it really nice, and they loved it. So when he called, not only did they send the kids, sent the thank you video, which was so adorable, but he called and thanked me. And then that's when I said, I was thinking already of decorating for Christmas, because I know your family, they come in every weekend for him, because of his job.

And I knew that they played on Christmas Day. So I had already had my wheels turning on how I can help him. And so I think that's one of the things that I'm going to do on the hot seat call through with the group. Our accountability group, we talk about customer service. So I'm always thinking of ways, how can I bring more value to this customer?

How can I be unfireable?

Vic: Un-fireable. Can you write the book on that? I love that.

Nakita: I mean, I wish I could. I'm eligible for rehire from the government, but this has just taken on a face of its own. And I really dug in, and with you and Jen, you and your sister, it's been able to get me from, I was stuck at $4K, $5K for like a year and a half.

Vic: It's so easy to get stuck like that.

Nakita: It's so easy.

Vic: And when you're like that, I'll tell everyone, especially in the community, that it's a mindset thing. You really just start to get frustrated. You start taking jobs you wouldn't normally take. Then you get frustrated and then you feel like quitting.

Nakita: And the minute I felt like it, I reached out to you guys, I switched. I remember we talked about my website and you were like, well, and I think because you didn't know me, you didn't want to tell me to get rid of it. You were probably being nicer.

Vic: I'm a little harsher now. Now I'm a lot more like, you have to ditch this, it's not working for you. But I was probably nice back then.

Nakita: You were very unassuming. And had I not known better, I would have probably left it. But you were like, the video is slowing you down. And I knew a thing or two about SEO, and I was like, well, whatever, I'm going to try something new. I'm not going to keep throwing money at this $3,000 website.

I'm losing money the longer I wait. You remember I said that? And then you got me hooked up with my new website and it looks just as great. It works. I'm being found on Google and AI, ChatGPT. People are finding me on ChatGPT.

Vic: So you're getting organic bookings. To get organic bookings in this game means you're doing a few things right. One of them is you've got a nice, clean, easy to read website that solves their exact problem, which is, I need a cleaner, how much is it for my size house? Anybody watching this, all you have to do is Google this.

That's why I show you, go and look, because you're going to see one that's like ours, and it's just a template. And there's all these people that are like, I'm going to go recreate that. And then they spend so much time and so much money. I'll find their websites and I'm like, they're trying to do it, but it's not quite there.

It's because they're trying to reinvent the wheel. And it's just a template. It comes with the software. I'm not hard selling you here, it's free within the software. The software is 200 bucks a month, easily the best money you'll spend on your cleaning company.

Nakita: No, you're right. And I won't say I'm not plugging it, but I believe, because in the beginning when I was with whatever Kevin and Rohan are doing, they know what they're doing, and it's just like, just trust it, and I got the $10,000. Then as soon as I converted back to Convertlabs, back to $10,000. And then you'll reach the $50K, and I'll reach $50K.

And so it works. There's something in the website copy, there's something in the backlinks in the backend that just work. So it just works. And that's all we need, is just plug and play, and then get out of our own way.

Vic: We've got a couple of questions, and I normally go to questions at the end, but there are some good questions here that I think we can jump into right away. So first off, you've got a love fest happening in the comments. You've got "go Nakita." You've got "I made it." You've got "I love it." You've got "I work in the mental health field and I'm looking to pivot," so I want to talk about that.

Nakita: I would love to talk about that.

Vic: I think pivoting is such an important subject for us.

Nakita: I was just going to mention him. He reached out to me on LinkedIn.

Vic: Okay, so Stanley, we'll talk about hiring for sure. And then Purple Pill Ferry, that makes sense. Carmen San Diego, there's a comment here laughing.

Nakita: Oh, that is a cousin. That was in reference to the spy.

Vic: And then, how do we join the community? I can answer that one really quickly. On the top right hand side of Convertlabs, when you join Convertlabs, you get automatic access to the community. You're going to see a little button that says Community. You just click that and then you're in it. Super easy.

Although Jen and I are forming a different thing that we'll talk about at the end of this call, where we're going to have, I know I haven't told anybody yet, Nakita, it's coming, I'm so excited. But I'll tell you about it at the end. And then we've got some more hearts here for you. It's so sweet.

Sugar Seven, "Vic and Nakita, cheers, from NC, North Carolina." And then we've got some Bills fans in the house. I see you.

Nakita: I've become a Bills fan this year.

Vic: Good. That's my sister. Hey sis. Okay, so let's talk about pivoting, and then let's talk about hiring.

Nakita: So like everybody, I just said in my story, it wasn't intentional. I didn't plan on it. I actually had some job offers, but there were some things with my clearance that didn't pan out, and I had to quickly just go all in. You have to pay the bills. But I enjoy doing this, Vic, like you do.

Vic: Yeah, you do. I know you just said you're open to work, but listen. If I came to you tomorrow and I said, "Hey, I have a job offer and you're going to make X amount of dollars in exchange for 40 hours of your time a week. You're going to take meetings when I tell you to take meetings.

You're going to do what I tell you to do. Even if I give you a management role, you're going to work for me." How would you like me not being me? Because I know we would work together really well.

Nakita: I'd take it, we'd have a blast.

Vic: But imagine, if it wasn't me, if I was that other person, would you say yes to a job right now, or would you say hell no?

Nakita: I have to say yes, only because anybody in the community knows that $10,000 is not mine every month.

Vic: It's not. You're probably taking home between two and three K a month realistically. And then 60% automatically goes to the cleaners. Then you have your marketing and your other expenses.

Nakita: Exactly. So yes, $2K, which just isn't enough. So temporarily I would. Only because I also have systems in place, all of those emails that are going out to my new clients. And once Adam and Ash let out their software to where I can zap it, then it'll go out automatically, and then I'll be able to work from the secure spaces and still run my cleaning business.

So I probably would. But that would not be a management role, for the fact that I wouldn't want to be there long term. I wouldn't want to have to be somewhere for a year commitment. I really feel like this year is going to be good and I can take off.

Vic: Here's the formula. This is your start, slow down, start again. You're kind of just in the start again phase. Your first month, for anybody starting out, you're probably going to do under $2K your first month. And that's fine, it's actually good. So you're not going to get a $20,000 first month. There are people, of course there's always the exception, there's one person who did eight K their first month that I know, and then they quit by month three, because hiring got hard.

But if you're like the rest of us, about $2K, under $2K is fine. Then your second month you're going to do like three or four K. Then your third month you're going to do four to six K, and then six to 10. As long as you can get over that hump of the $5K.

People get stuck there. But once you start climbing like you are, and you really focus on recurring, because those first clients are all going to be one time clients. And there's nothing wrong with that, we need them, they give us reviews, they teach us what we need to know. It's uncomfortable because it's new, but it's not uncomfortable because it's hard.

It's uncomfortable because it's new. And then you get past $10K and it's like, oh, none of this is actually that hard. There are just little bumps in the road. And then you want to get from $10K to $20K. That mentally is a big jump. It's not actually a big jump in numbers, because it's just adding a couple more $200 clients every two weeks.

This $200 every two weeks is worth three to five K in a year. So you're expanding your time horizon from today to a year, and then it's three years, and then it's five years, 10 years. The people that think that way are the ones that reach $50K a month fairly quickly, because they're just focused on adding the $200 every two weeks. But you're simultaneously adding the cleaners.

Nakita: Exactly. You have to have someone to do it.

Vic: So that's where we can now talk about hiring. You're always getting clients and you're always getting cleaners. And where people drop the ball is they think, I've got enough cleaners, I'm good. And then spring comes and they don't have nearly enough cleaners. And then their cleaners get pregnant, or get married and move, or decide they don't want to clean anymore, because it's not a job you want to do for 50 years.

Your body will eventually say, this sucks. Or emotionally they're like, I don't want to do this anymore. Totally fair. It's rare to get lifers, and so you have to always be hiring. So tell me about your hiring tips and tricks. I know you have some, and everyone always asks me, and I'm like, I've never posted an ad for hiring.

Nakita: This may not transfer for everyone, but I get cleaners who leave cards and flyers on my door. I have about 50 of them. And I go through them, and I don't throw them away, because just because I asked in the summer, if I ask now, they might be available. And I don't ask them, do they want to work with me, or tell them I'm hiring.

I ask, do they want extra jobs? And who doesn't want extra jobs? When I pose it like that, I very seldom have people looking for full-time work. I let them know upfront, we're not hiring full-time, I'm just looking to fill your schedule. I learned that from you. So if you're looking for a few extra jobs, let me know.

And they end up loving it.

Vic: How could they not? You pay them 60%, so they're getting what they're used to getting, if not more than they normally get themselves. They're getting more, aren't they?

Nakita: Yeah.

Vic: Ours could charge pretty easily $45 an hour, but they don't, because people have this mental block. And one of the things that I think my cleaners love is that they're getting paid electronically every week.

Nakita: When they go to someone's house, you have to wait for that person to Zelle you, Cash App you, Apple Pay, bring the cash. And if you're cleaning and they're not there, there are times where the cleaners have to wait till the next cleaning. People are not rushing to pay their cleaners. I've heard horror stories.

Vic: If you talk to your cleaners, ask them about their clients.

Nakita: I do ask them. Because when they come to me asking for more work, I'll ask them, well, what happened to your Tuesday cleaner? I chat with them. I'm not working, so I got the time. They're my only friend sometimes. No, I'm joking. But I'll ask and they'll say, well, my client hasn't paid me all month, it's been since last month, I'm going to go to the next cleaning.

They've actually been letting me know, hey, if I don't get paid next week, I have an opening on Tuesday. So they're coming to me for even more work. It's the same thing with reviews, and we'll get to that after hiring. It's not that people don't want to pay them, it's just not a priority.

Vic: So with our software, we're already capturing the payment details. The payment just automatically processes when they're done. The client doesn't have to worry about anything. Even if they want to leave a tip, they can leave it on the card. It just makes it so much easier for them. And then how are you paying right now? Is it like Venmo?

Nakita: Oh, no. I pay through my business bank account. Bank of America. I Zelle them. So I can keep everything all in one place. So when I capture the payment, it goes through Stripe, goes into my account, sits there, and then I process payroll for Wednesday.

Vic: So you do it every Wednesday, every week?

Nakita: I do it every week. But it's pay from Sunday through Saturday. So they're getting paid from last Sunday through the Saturday, because cleanings will come in on Saturday. And I've just started cleaning on Sundays as well.

Vic: Good for you. We used to do that, we no longer do, but you'll get there. It's really nice to have weekends. Even though nothing happens and they don't really need me, it's more just in case it does. And it's focusing on recurring, right? Because weekend clients tend to not be recurring, and if they are recurring then they tend to want to change their schedule, because they're away this weekend or whatever. So we just do Monday to Friday now.

Nakita: Right now my two Sunday cleanings are commercial actually.

Vic: That's true, we do have some Sunday cleanings that are commercial, I just don't touch them. No one has to be there.

Nakita: The reason why I say that is because I do Sunday through Saturday, pay them on Wednesday, because by then all of the payments have come through, if there are any recleans that have happened. The only reason why I do this is because so many times I used to do payroll on Friday, because that is the American way. But then you're going back and the next week you're paying from Saturday to Friday, which is annoying. People want to get paid today, and I'm like, no, we're going to wait three days for everything to process, any reclaims.

Vic: And all that means is if a client isn't happy, we go back out and we make it right. And it's usually not the same day, and by Wednesday everything is settled.

Nakita: It's true. Mondays are busy cleaning days, so I wasn't doing it on that day, so I needed an admin day that wasn't as busy.

Vic: That's great. And honestly, just keep going, because you're going to reach that $50K mark and you're probably never going to take a job again. You're going to be like, no, I'm making more from my cleaning business, I'm happier, I'm healthier, I'm going to the gym in the middle of the day and I'm not stressed in the same way. You're still going to have, I always have to be careful because I kind of imply that it's super easy, and this is not easy.

It's uncomfortable because it's new, but it gets easier.

Nakita: I think it's easy.

Vic: And so if you are the type of person that doesn't like to talk on the phone, you can set your business up so you only get clients who like to text and email. Your business is your business. Like how I pay on Wednesdays, not everybody does that. Some people pay every day. I'm not doing that.

Nakita: You pay every day?

Vic: Every day. But we're in Canada, and in Canada it is easy to pay every day. So I always have to preface that, because we do bank to bank payments. It's normal in Canada. My mother does it, she's 78 years old. My father does it. Everybody does it. So there's no teaching them how to use a different software, it's just how it is. And so I do it every day at four o'clock.

Nakita: Well, that's nice. Mine is the same, it's bank to bank, but I don't know where I'm going to be at four o'clock every day. So I don't want people texting me about last week, I think I forgot something. And it's bad enough doing it once a week. So keep it that way.

Vic: That's fair. So that is a part of the business that I don't like to do, those admin things. As you know my personality, I love to be customer facing. I love talking to my clients. I don't mind meeting them in the community. Whereas there are some people who don't want to talk at all, they don't want to answer their phones. So you can just kind of tailor your business to that. It's your business, you get to make those decisions.

Nakita: That's the key. That's the whole point.

Vic: But if you follow the blueprint, it's easy. You cannot fail if you do it step by step. So for anybody starting out, I do recommend signing up for our newsletter. We've just got our Beehiiv going. And we give you hot tips when we can. So for someone who's just starting out and is nervous about hiring, people are always nervous about one of two things.

They're either nervous about getting their first clients and having to talk on the phone and act like a business owner, or they're nervous about hiring and having to do the same thing, but worried about impacting someone's life, because now you're paying them or sending them out in the field. So for somebody that's nervous about hiring, what would you tell them to do?

Nakita: Well, you just have to put those safeguards in place. There are people who will try to circumvent and they won't follow the steps. So there are things that you have to do. I still do test cleanings. I know once I get super busy it might not make sense, but I still want to see how well they clean.

I actually had a cleaner come in and they looked so professional, they had the aprons, and I thought they were going to do a bang-up job. And I walked past my bathroom and they were wiping the floor, and then she took the rag and she wiped the counter. And I was just like, no. I didn't even know what she did in the toilet after that.

But I told her about it. She was younger, she was with another cleaner. And I told the other cleaner, this may work, but I wouldn't want a client to see that. Nowadays clients have cameras all over their home. It's just not sanitary to wipe the floor and then take that rag and wipe somewhere else.

So I still do that. I know there are some things that I probably will get more comfortable releasing, but when you do that, then you don't have the client complaints, because you've seen how they clean. I let them clean the bathroom, the kitchen, and the bedroom, because if my mother's here, some people really care how you make a bed. I get in mine every night, I don't care.

So if it's off a little bit, she's like, oh, they suck. But you can kind of see how someone's going to work. Those are the three main areas of a house that you can tell spot on how they're going to do. So that's one thing. Two, were they on time for the interview, were they able to log into Zoom.

If they can't work basic computer things, then they're not going to do well in the Convertlabs system, updating their availability. They're not going to do well looking at the actual detailed notes. They're going to message me all the time, where should I park, I'm on my way, I'm running late. All of those things are in Convertlabs.

They can actually click "I'm on my way," then they can click "I've arrived," and then they're supposed to click when they're done. So that's also a safety feature. But I noticed that in the beginning, the people who couldn't navigate Zoom, it being a nightmare when it came to the software. So that's two.

And then the last thing, never skip the background check. So once they've gotten through that, don't save the $50 or however much we pay now. Just pay for the background check. And what I normally would do is I tell them, you're going to get paid $49, and you could use that towards the background check if you want.

I actually had one team who came out clean and they said, nope, we don't want to work for you. So I gave them the $50 anyway. So the $50 I pay them goes toward the background check. And that's in the course. So you learn that wording that way. So there's nothing to be afraid of.

There's really nothing under the sun that could happen that you haven't vetted them for. I haven't had anyone steal or do anything. I haven't even had anyone break anything, like maybe once. But you can't prepare for everything. Those three things will be your main area.

Vic: You don't want clients calling to complain about the service not being good. You want them on time and prompt. So you're looking to see, are they showing up for my test clean, are they showing up for the interview on time. And then you're making sure that they're trustworthy, because you are sending them into someone's home where they have access to things that you don't want missing or broken.

I love that. So you use your own house for the test clean? Someone asked that in the community.

Nakita: Not all the time. I have friends, neighbors. I'm always looking to help a friend out. It could be someone's birthday. I'm like, hey, you want a free cleaning? Can we come over and just do a partial cleaning? I just need you to give me your honest feedback. But I actually just let them come to my house.

My house gets dirty pretty often, so I can just come here and do it, and then I don't have to worry about anyone else's schedule. But I will gift it. I've had friends help me out, but neighbors especially, because then I could just walk right over, and they're happy, they got a clean kitchen and a bathroom.

Vic: And often you can get a five star review out of a friend or neighbor that way too.

Nakita: I did ask for that. In exchange, they just don't do it.

Vic: I know. You have to ask more than once, people. And the other thing with hiring, it's a scary thing for people when they're first starting out. They'll post an ad or reach out to people on Facebook, and they'll be like, I tried hiring and it didn't work. And I always go to, how many people applied?

And then how many people did you actually get through to the test clean? Because it is a numbers game. And like Nakita, you said, you've got a stack of 50 cards now. The smart thing about what you're doing, we don't get that in my neighborhood. People don't drop off cards for cleaning. If they did, I would be all over that approach.

Those are people that are actively looking for clients. So that is a really smart approach. What I do is I post on Indeed, because they're actively looking for work, and then we have the conversation that way. But I have more of the expectation of providing a full-time job for them, and I have to overcome that and explain to them, no, we're not going to have full-time work right away, it's going to take a minute.

That hasn't been a problem for me, but for other people they worry about that, because that's new. And then someone just said, I interviewed 10 people and I hired one. Exactly, that's the numbers game. And it never stops. I know I keep saying it, but you never stop hiring. Now, I had a professional recruiter a couple weeks ago on one of these calls ask, okay Vic, how many hours a month do you think you're spending recruiting?

And I'm like, oh, less than five. Even though I say you never stop this, it's still less than five hours. You're not spending a ton of time on this. It's an important chunk of time. I would argue to spend more time on your hiring than on chasing leads, because getting your cleaners is the most important thing, and then everything else falls into place.

Once you get one good one, then you can get another good one next month, and they refer good ones.

Nakita: Exactly. But let me be helpful, because before I moved, before I lived here, I was living in a high rise apartment and I didn't get cards. So what I did then, I still didn't do Indeed, because I thought the same, that people are on there looking for full-time work. I was in Facebook groups in my neighborhood.

I'm in mom groups. And if you're male, you can be in dad groups. If you don't have kids, you could be in recreational groups, community groups basically. But people are always looking for cleaners. And whenever someone posts, I'm looking for cleaners, there's just like, she's great, she's great. And there are the references.

So I've never had a problem with hiring. My only problem has been with getting more clients. And on Nextdoor too, both places, I just do a search, cleaning, and I find all of the posts for the past year. And there's usually about five of them. And then there'll be some repeats. But you find cleaners just off of there, and then you just hit them up, like, hey, I got your number from Maddie from Nextdoor, or Felicia from Facebook, and she said you cleaned her home.

Are you looking for any more jobs? Some people are not okay with that model, but community groups I would say is the best. Facebook, Nextdoor, if you don't have a budget to hire on Indeed.

Vic: But don't let hiring be the roadblock to getting started. Because you only need one or two, and use the 60% model. So pay them 60% of the total job. Now you don't have to tell them the math. Some people get stuck here, because they're like, oh, now I have to explain why they get 60 and I take 40, and they're going to want 70.

No, nobody ever does this, where they're just transparent about the pricing. But you can tell them, this job pays, and then give them the number, the amount. And then listen to them when they say, hey, it's a lot dirtier than we thought, and then work with them on that. So you get your pricing right, so that what they're actually earning is indeed more than what the standard going rate is in your city.

People miss this step, Nakita. They'll be like, well, I'm going to pay them $22 an hour. Well, that's way below market rate. Don't do that. Or I've had people that pay 40% and keep 60%. You can do that, but that's going to be a lot harder for hiring. If you just pay them more than what they're used to getting, you won't have high churn.

You will have better quality cleaners who want to work with you long term. You'll still have turnover, it's inevitable, but you'll have less. And so I had a conversation with a client this morning, a new client. She called like three, four times, and I was doing somebody else's podcast, I was a guest on a different podcast, so I couldn't answer the phone.

And I'm like, this person is desperate to talk to me, which usually is a red flag in my world now, because we've got enough experience that most people book online. But anyway, I finally answered the phone, and what turned out to be the case was that she had her regular cleaner, she's got a biweekly cleaning, she lives in a luxury kind of end of town, and her cleaner has rescheduled her three times now in a row. So she called saying, hey, I'm thinking about trying a service, I've never done a service before, I usually hire the cleaner myself. And I was like, oh yeah, no problem.

How did you hear about us? And she said, oh, I'm in a bunch of mom groups on Facebook, and Oak Bay Clean always comes up as reliable, and I just need reliable right now. And then she told me about another cleaning company she's friends with, and they charge like two grand for this insane deep clean before they'll even book you in for regulars. But they won't work with you until they've done this deep clean, and they'd come and do a walkthrough.

And I was like, oh wow, it sounds like a lot of work. And I know the company, because she mentioned the name, and I was like, oh yeah, they're doing that. So they don't have online booking, they're doing walkthroughs, they're upselling them on this massive clean, then finally getting them onto the biweekly, which is probably the same price as ours. So they've added all this extra work, and yeah, they're making 2K, but they're turning away so many other easy clients.

And so she said, I don't need to go with them because it's too much, I don't need that much. I'm like, no, you have regular cleaning, your cleaner just isn't showing up. Anyway, already booked her in. She's going to love us. We solve the problem she has, which is good, consistent, reliable cleaners.

And if one of ours gets sick, we have another one on backup, so we're able to send in the replacement cleaner. And she's like, that's all I want.

Nakita: Me too. You don't want more work. Well, one of the things that I did that was a mistake, and I hear you saying that, and you told me this throughout the coaching that we were doing, back when I first started and didn't have the community, if a cleaner needed to move a cleaning or if they were late, I would do it. Because I was so afraid of losing the cleaners.

I thought that she was great, she did do great work. But I would not send someone else, which I did have other cleaners. She wanted to keep her clients, of course she did, and I was too dedicated to the cleaner. It's really a juggle act. But one of the things is, we are stern on schedule now.

Vic, you've drilled it into me. And if you can't be there at that time, no problem, life happens, we'll put you back on in two weeks. But if they like this other cleaner, and that's who they request, then the client gets their priority, they get the day and the time that they want. That's what they want.

It took me till 2026 to realize that.

Vic: Well, no, you wouldn't. And you're trying to be nice to your cleaners, because they're really important. So I did the exact same thing my first year. I was like, oh, no problem, you've got a doctor's appointment again, no problem, let's move this around. And then you start realizing, oh, you don't have a doctor's appointment, you have another client, and that other client gives you more.

And so that was the thing that was happening with us, we would have cleaners who would suddenly be available for this really high paying job, but not available for their regular $160 job every two weeks. But they only want to move it once. And I get it, we're all human, we all want to make more money. But that $160 client is actually worth more long term.

And the thing with working with cleaners that we all have to remember is, sometimes they need to eat today. So they don't necessarily think long term, and so we want to solve that "you've got to eat today" thing without sacrificing the long term.

Nakita: Exactly.

Vic: So do you have any other kind of horror stories, or anything that has happened where you're like, okay guys, don't do this?

Nakita: Well, other than don't make your schedule around your cleaner's schedule, don't skip the hiring steps. If there aren't any cleaning emergencies, don't stress yourself out over your clients either. So while I won't bend over backwards for my cleaners, the clients who are too high maintenance aren't for me.

Vic: Learning to say no is your superpower. I've said that so many times on here. Learn that you can invite in the right clients for you.

Nakita: So back to my high-end clients, the ones that pay the most, they don't bother me. And there was a time where, I knew the commander schedule, because now I'm like, okay, I need to commit to this, because I know their cadence of when they're going to ask for things. And I didn't tell them, each of them, that they were both, I didn't tell them about each other. This is not something that I disclosed.

But one was on Friday and one was on Tuesday, and the Tuesday guy would always move. And so I'm like, does he not realize that when they are on the road on Monday, he is not back on Tuesday. So I started to kind of predict that he was going to cancel. It was every week though.

And sometimes he'd answer, sometimes he didn't. And so one time my cleaner showed up, and I'm like, I'm sorry, but she's there. And he's like, oh no, it's okay, go ahead and charge my card. I was preparing to argue with him, because when we get to your home, if we have to cancel, then it's automatic full price.

If you cancel within a day, it's a $75 cancellation fee. So I think having clients like that, they started in August, it gave me the confidence to be like, you know what, the people who are complaining just aren't it. If you don't respect the cleaner's time, because they don't get paid, like you said, they've got to eat today. And they walked off their time for you, it's not like they could have had someone else.

Vic: Exactly. And you can't do that with a hair or nail appointment, and you definitely can't do it with dentists. They'll charge you half the price of whatever your procedure. Most luxury services have that type of cancellation.

Nakita: And so I think when I started to put those boundaries in place, that's another thing that made me more, I won't say luxury, but where I have those high-end clients. But we're always on time, we communicate, we over communicate. They get emails, they get text messages, and then they get the, oh, we're on our way, we're here.

Vic: And all of that happens automatically without Nakita having to be on her phone going, your cleaner's on the way. It's all just built in. So don't be afraid to say no. I'm so proud of you, because what I love about being in the community and having all these people that we've met through the YouTube channel, they've been watching other people.

You've seen the other hot seats, and now you get to be in it. And in a year we're going to do this again. And in a year you're going to have totally different numbers. But already just seeing how much you've changed, how much more confident you are. Because that's the thing, you're a boss.

And you do it in this really warm way, where you genuinely care about your clients, you genuinely care about your cleaners. Jen and I often say, be the change you want to see in the world. There's a lot of darkness, it can be icky out there. And I know the jobs report just came out in the US, and it's not good, there are a lot of unemployed people out there, and it's unstable, it's not secure for people.

But for those of us that take this leap and go into being our own bosses and doing our own thing, and also being that change we want to see in the world. And that's why you're so good at customer service, because you genuinely care.

Nakita: Well, because I want us all to win. I want the clients to be happy. When my commander client would come in, he would pop in, and he would always smile when he first came in. He just had the most infectious smile. He's like, I need to bring you guys to Nashville. I don't know if there's anyone on here that has a cleaning company in Nashville, but I'll hook you up.

He's like, you guys just do magic, you make it easy. So when the clients are happy, my cleaners are happy, and then I'm happy. And it's something I prayed for too. I have a very strong faith, and I can't in good conscience do anyone wrong. I don't believe in good business that way.

So I do enjoy doing this. And someone asked in there about the pivot. It was difficult leaving a very secure job, but I was not happy. And so, life is short. We give our best years to someone else to give us a paycheck.

Vic: And so many of us, like I was a school teacher, I love kids, I love working with people, I love doing this work. Now I do it in this way, because I believe I'm having a bigger impact by helping more people free themselves from jobs they don't actually love. Even if it's a good job.

Nakita: I think that's it. That is it. Even though I was making really good money, I would have never left, unless I got to the $50K a month. But I wasn't going to leave and I wasn't going to do anything at that time. So I definitely felt like it was God pushing me. I know that with everything in me, because with the clients that I got and the people who call and the cleaners that I get, I'm not going to say I'm not trying, because I am, but I'm not begging people.

The only thing I beg for is reviews. It feels like begging, but all you're doing is asking more than once. So that is uncomfortable. But to anyone on here who's new, like Stanley reached out to me, we can chat on the side again, Stanley, but he was so nervous about all of the different steps.

But it just comes together. If you have your booking set up, if you have your cleaner schedule, if you then finally get a client, it just works. Can you just do that over and over and over?

Vic: And on that note, we had somebody reach out, I don't think it was Stanley, but somebody reached out the other day that said to us, hey, can you please make it clear to everybody on your YouTube that it's really important you stick with local? And it was because they were getting rejected by Google, because they were trying to use a different location.

Nakita: Well, I followed the course, I followed the blueprint. Not only did I follow the course by being local to where I am, like I said, my model back then in 2020, I was going to take over all the high rises. There are 20 in a one mile radius. I'm doing pretty well, I'm in like three buildings and I'm kind of saturated.

However, what I wanted was, when people look for cleaning in Tysons, the city that I was living in, that I pop up. And I did. So the city, like you are Oak Bay, right?

Vic: Oak Bay is a tiny little part of Victoria, British Columbia. We didn't choose the bigger city. It's a small Canadian city, there are like 400,000 people. Oak Bay is 30,000 people, but it's where the higher end is.

Nakita: So that's the same as me. Tysons is a smaller town in Washington, DC.

Vic: And you don't need all of Washington. You just need the right people in the right place at the right time to find you. 100 clients at $200 a month is $20K. So when you look at it like that, you don't need to service everybody. Everyone's not your client, so stay local.

Nakita: So I think that really helped me dig deep. And people kind of just know that they can rely. And I like that my cleaners are all in the same area. They know the buildings, they know how to get in, they know where to park. It's minimizing the stress on me. I don't want them going into DC and finding, where do I park, oh it's after four o'clock, I have to go move my car, and going into Maryland and then you're in traffic, and then they can only do one or two houses that day.

So I just don't want to deal with it, and I don't think they do.

Vic: And one more thing to add to this, because it is 2026, we're in the middle of the release of the Epstein files. I want to just say one little thing. I don't get into politics too much on this channel, but I am Canadian, and you guys are watching, we're watching, and we care about certain things. People are very angry at billionaires right now, and particularly the big billionaires, for many reasons, but the Epstein files are a huge one.

And I just want to point out that a lot of women book cleaning services, and a lot of women right now are pushing for change.

Nakita: Yeah, I'm getting some very angry right now, not just a little angry.

Vic: We have been pushed to the brink of fury. And so we are leaning on local, and this is not a trend. This is not something that's only going to happen a little while. This is huge. There is a cosmic shift happening, where people are canceling their Amazon, canceling their Google. This is such a safe space for us to be in, in terms of starting a business and leaning in on being a small local company.

Nakita: I was there during COVID. If it's COVID proof, I know we can get through this. And to your point, I'm right outside of Washington DC, and I haven't had anyone cancel. My highest paying client, I'm going into my Stripe right now, she has a six bedroom, she pays $623 every two weeks. She doesn't bother me. She'll send me an email if she's on vacation to move something, but that's all.

Vic: And you would have had the government shutdown, which happened for the longest time, and all those people being unemployed. What do they cancel? They cancel cleaning services. And yet you still weren't really impacted by that. We have the tariffs on us, we have so many of our own clients who get impacted by that.

We lost maybe one or two clients, and they were upfront, they said, I'm sorry, I lost my job as a result of the tariffs. And I'm like, oh my God, I'm so sorry, we're here when you need us. I almost want to say, hey, if you ever want to clean, we're always hiring, but that might be too much of a dig for them if they had a high end job. But anyway, I say all of this to just say, we get to be in this space where we get to have an impact on our local communities.

We're not just running cleaning companies, we're creating jobs for people. We're treating people that traditionally are not treated well, we treat them with respect.

Nakita: With respect and money.

Vic: With respect and money, so that they can pay their bills. I wish we could in some ways double or triple our prices so that they could actually buy property, but that's a bigger problem than we can solve with just our little company. But one day.

Nakita: Yeah.

Vic: And that's what it's all about. We're getting lots of comments where they're like, yeah, lean on local. And life is so short. So we want to be able to have some sort of an impact that makes the world a little better. And it's your little piece of the pie. And it's not hard, it's relatively easy.

I can be a much nicer human being to other people as a result of having this time on my hands than I ever had when I was a burnt out school teacher. And I was pretty nice to those kids.

Nakita: But can you share what you guys are making monthly too, because to me, that's the goal.

Vic: Oh yeah, thank you. Look at how bright I am in this light. So what we're working on, Jen and I, we're going to announce it around March 31st. So we're still a good five, six weeks out. But we are basically taking what we do with the Accountability Club and 10Xing it. So the Accountability Club is just about 10 of us that meet on Zoom once a week.

And we're forming a separate community, so we've got the Convertlabs community, which everybody can join, which is free, and then we're going to have a separate community of people that are all in. So it will be an application process. I think we've got enough space for about 50 people. We're going to have the founders' price first, and it's going to be cheaper than the Accountability Club.

So for the founders, it'll be about 50 bucks a month. And we're going to raise the prices eventually, but for the Founders' Club it'll be about 50 bucks a month. And it's just going to go all year. So rather than just doing 12 weeks, we're going to have it just continue to run.

Nakita: And is this just for Convertlabs users?

Vic: No. You know what, that's a great question. So we get a lot of people that are already using different software. There's so much different software out there, it just doesn't work as well. So part of the thing has been that we've always been like, I don't know how to help them. But now I think we're at the point where we can still help people that are using different software.

We'll just have a separate group to help them, because it's going to get so confusing. Because we talk so much about, hey, use "on my way," use this, use that, because we've got it set up in Convertlabs. But yeah, I had someone reach out and ask and I'm like, I don't know.

Nakita: We get a lot of people that just want the cleaning business blueprint, but they're using different software. And I'll say, if you are one of those people, it was very easy. It's so easy to switch. I didn't do anything. As long as you are using Stripe, I will say it's easy, because Stripe just linked to Convertlabs from before, I was Launch 27, and I didn't have any discontinuity, I had full continuity from the platform.

Vic: Someone wrote that they came from Booking Koala to Convertlabs, and that's a perfect example of that. So Booking Koala's thing is that they kind of go for the cheapest, so people that can only pay like $27 a month, and then they add everything on, and then eventually you're paying two, three hundred dollars to get what we have. Whereas Convertlabs just has, it's 200 a month, that's what it is, and you get all of this stuff. So they don't have people bouncing around to different softwares.

But Booking Koala spends more money on marketing. Like this is the Convertlabs marketing budget, which is us.

Nakita: And I'm able to do little promotions, they're already there, their templates are already done. It's just easy. And I like everything in one place.

Vic: Me too. And I love not having to, I know people that are spending an extra $300 on Go High Level, because the software they're using doesn't do all of the notifications or the reminders. And so they add this other software, and so they really are duct taping their company together with five different things. Whereas with Convertlabs, it's just Convertlabs, plus your OpenPhone, which is your phone line, plus Gmail or whatever for your email.

That's it. It makes it so easy, and it solves your actual problem. So we're going to be launching that. You obviously are first to know, Nakita. And one thing we're going to do is have ambassadors as well. So we'll have people that won't just be me and Jen, we'll have people leading different Zoom rooms based on where they're at.

So if you're earning like 10 to 20K, you would be an ambassador for that group, helping them with their things. And then once you pass 20K, then you jump up to the 20K to 30K group.

Nakita: Nice. And I think that's the missing piece. Right now we just have everybody, and so it could be intimidating. But it was a challenge that I welcomed, again because I'd been here for a while. I can see when the newbies are in, they are a little quieter, they don't want to share those types of things.

So I totally get the need to cipher us up. But I will say the accountability group is what really kind of helped me. It was the iron sharpening the iron, and me asking those questions. I asked everything, I was not ashamed. And everyone helping, and they're like, this is what I do, this is what I do.

And then just to fix it within a week, whereas before it would take me months, or I'd just leave it and it would just be broke. So that's what really built my business. I probably will never not be a part of it. Even on the beach, I'll see, because I want to get to where you are.

That's why I was asking you, what are your numbers for the month?

Vic: That's a great question. So for February, oh, I should check, give me two seconds, but I think we're like 48 right now. So we have dipped, or maybe we're 58, let me look. Jen does all the numbers.

Nakita: What was your highest month that you guys made last year?

Vic: 90, I think. 90 in August.

Nakita: Do you remember what month?

Vic: August. August is just gangbusters for us. Yeah, we're almost at 50 right now. That's before I've counted our recurrings that will carry over. So we'll probably be closer to 60 this month. But this February for us is our slowest month of the year. In August, 90K, that was crazy. But I will say that was a huge post-construction project.

So that was a luxury post-construction. I think a good 15K of that was this one project, which we wouldn't have been able to take on our first couple of years. We needed to know enough for me to be able to walk into a room full of dudes wearing their hard hats and lay down the law. Because that's how you deal with post-con.

You have to say, we don't do that, that is unsafe. And so I got to be a little bit of a school teacher laying down the law, going, here are the rules if we're going to work together. And we landed that because I did that. Because other people are desperate going into the room.

But 75K without that.

Nakita: So you guys stay around 75K average a month?

Vic: It fluctuates. I'd say between 60 and 75K. We're at almost 50K right now, just in recurring. So anytime we add on one time cleans, we bump by about eight K a month, if I answer the phone.

Nakita: Do you even take one time cleans anymore?

Vic: Not very many. I'm not in the mood anymore. Nakita, a funny thing happens when you start earning money, you start being like, at what cost do I take this pain in the ass client? When they're easy, I love them. But if they're asking me a billion questions, they're going to be high maintenance.

So I'd rather recurring. I'd rather $200. That client, they're my jam. But the high maintenance $600 job, $800 job, ugh. Anyway, you guys will get there. Anybody who's watching this who's like, why is she saying no to $600? So anyway. But thank you, thank you. That's a wrap. We've been here a solid hour.

So thank you to everybody for participating and all the questions. We had so many awesome questions today. So Nakita, take a look afterwards, you'll see a flurry of comments. We really appreciate everybody for jumping in, and your love crew, your family, your cousins, your friends, your aunties. Thank you everyone. So great. And we will see you on Tuesday for our accountability call.

Nakita: Yes. Thank you so much, Vic. Thank you, Jen.